5 Winter Essentials in every girls wardrobe!

From October to March, your outerwear is the first thing that everyone sees, so why not make a statement?Ready to make over your winter wardrobe? All you need are a few key pieces and our totally unexpected styling tricks.

1. Make over your leather 

Puffed shoulders and a silky blouse peeking through make a tough leather jacket decidedly sweet.

2. Add a belt

Whittle your waist with a sweet skinny belt over your cropped coat.

3. Hit the monochrome mark 

Pair a coat with tights and shoes in the same shade to make legs look mile

4. Embrace Embellishments

Many of this season’s trends embrace over-the-top opulence. It’s no wonder then that embellishments are everywhere right now. Beads, sequins, feathers – you name it, we want to see it. Accessories are an easy way to incorporate it.

5. Printed Pants

If there’s a hero piece this winter, it’s the printed pant. Team your printed pants with a knit sweater in the daytime and with a button-up blouse and tailored jacket at night.

Loved the tips? Well you are surely going to fall in love with Madame's winter collection of the year 2013 too. Just visit your nearest store and shop for knits, long coats, stylish jackets, accessories and lot more. Locate a store near you http://www.madameonline.com/findstore.php . Also follow us on facebook to stay updated with our latest collection.

Five Style Mistakes by Women!!

You've ditched the mom jeans, but there are several other ways your wardrobe might not be doing you any favors. That said, whether it’s due to laziness, misinformation, or just habit, there are some style mistakes that even the most fashion-forward girls seem to make at one point or another.

The following bad fashion habits could really be limiting your style. Read up on five of the most common fashion mistakes and learn a few tips on how to correct them below.

 1. Waiting until the last minute to try new pieces on with your existing wardrobe.

The scenario: You go out shopping and find a fabulous top you love. Score! When you get home, you hang your new purchase in your closet and forget about it until it’s time to get ready to go somewhere, when you realize you don’t know what to pair it with. After a mad scramble, you give up trying to wear it because you’re already late enough as it is.

Why it’s a mistake: New outfit combinations don’t create themselves. If you want to get the most wardrobe bang for your buck, you have to try new things on with as much of your old stuff as possible!

Next time you go shopping, resist the urge to just hang a new item up in your closet immediately. Instead, take a few minutes to try your new piece on with things you already own. That way, you’ll know what outfits work and which don’t, avoiding the last minute rush to find something to wear.

2. Striving for a clothing color palette to rival a jumbo box of Crayolas.

The scenario: You’re a one-of-those-in-every-color kind of girl. Once you find a top that's flattering and inexpensive, you immediately buy it up in all the shades it comes in. Instead of worrying about which colors are the best for YOU, you simply want to diversify your closet, owning as many colorful options as possible.

Why it’s a mistake: You think you’re creating a versatile wardrobe when really you’re wasting money on things that don’t suit you.

The truth is, though, owning a top in every color is useless, because NO ONE, not even flawless models can pull off every color in the rainbow! You only need to buy colors that A. look good on you, B. work with the rest of your wardrobe, and C. reflect your personal style. So I know it’s tempting to buy that orange shirt in the off chance someday you’ll need to wear something orange, but here’s a hint: that day is not going to come. Just back away and buy something that works for you.

3. Letting imaginary flaws dictate what you “can” or “can’t” wear.

The scenario: You’re browsing The Fashion Spot when you see an outfit you LOVE on Kate Moss – it’s fun, fresh, unique, and SO your taste. You’d love to rock something similar but then you think to yourself “I could never wear that. My hips/thighs/breasts/ankles/insert-body-parts-here are WAY too large to make it work.” You forget the entire thing and vow to dress the way you want to once you lose 10 lbs.

Why it’s a mistake: While Kate Moss may be genetically superior to us mere mortals, there is no reason we can’t take any look she wears and make it work for us normal-sized ladies. An example of this is the skinny jeans trend. So many women with hips thought they couldn’t wear skinnies, not realizing that pulling them off is all in the cut and wash. All it takes is the time and effort to find that perfect pair, and anyone can pull them off.

So the next time you find yourself saying “I could never wear that”, stop. You can wear whatever you want – you just need to be creative and find a way to interpret that look so it’ll work for you.

4. Using color as a crutch.

The scenario: You know what colors work for you, or at least you think you do. You pretty much stick to the same three or four shades to keep things simple. After all, it’s not difficult to make your outfit match when everything you own is red, white, or black.

Why it’s a mistake: Now there’s nothing wrong with owning lots of black for example, but way too many women base their entire wardrobes around it. Even when you’re trying to save money, a basic wardrobe devoid of anything dramatic or interesting is boring!

Don’t be scared of possibly mismatching (rules like “never wear navy and black” are outdated anyway!) – just have fun and add a little more diversity to your wardrobe. After all, it’s better to make mistakes and learn from them than play it so safe that you’re boring. Live a little!

5. Letting yourself get into “uniform mode”.

The scenario: You’re so busy with classes, work and your social life that you pretty much wear the same outfits every day. You have a closet full of stuff but you keep repeating the same clothing combinations over and over. You often find yourself thinking “I have nothing to wear.”

Why it’s a mistake: While everyone does this to some extent (it’s not like we all have hours to spend in our closets), it’s a waste of a perfectly good wardrobe to not mix things up. You have way more options than you think in that closet – all it takes is some time and effort to come up with new looks!

Spend some time with your wardrobe each weekend – try things on, test out new combinations, and find unique ways to wear things you already own. Also, don’t be scared to wear things in unintended ways. A bandeau dress could become a high-waisted skirt, a scarf could become a belt, or a necklace could be worn as a cool headband. There are so many possibilities that there’s no excuse to let yourself get into a rut.

For the latest fashion and trends don't forget to follow Madame! Do drop by a store near you www.madameonline.com

Style, Style and Style! The 3 most important ‘Must-Haves’ for a Woman

Style, Style and Style! The 3 most important ‘Must-Haves’ for a Woman


Mumbai, 6th October’10: In case you’ve always wondered how the Runway models dress themselves, or, Where the Heavens do they shop from.., Or, are they up all night thinking what to wear with what tomorrow morning?? If Yes is your answer, let us together bow to the undeniable Power of Fashion!

After hours of reading “Style Tips’ on the internet, we’re sure you must have caught hold of the basics, but, the apprehension surfaces again when you prepare for the next Cocktail! “Should I wear this Black n White number with Red leather belt , or does a teal scarf fit in better?”

To rescue one from the horror of Style-Fiasco, we attended the launch of a Super-Stylish Suite-Line by none other than the sultry Sophie Choudry for the leading Western Women’s Wear Brand – MADAME, in Hi-Street Phoenix, Lower Parel, Mumbai this Wednesday.

The store, looking magnificent with an unconventional sea-green ambience was a relief, not only with spectacular designs on the board but also the special appearance of the Brand Ambassador-Sophie in the store, who seemed thrilled with her favorite numbers being offered by her name.

A super-excited Sophie chuckled “I’ve been waiting for the Collection since so long..! MADAME is undoubtedly amazing!! I am elated with the quality of designs that My Brand offers, and at such affordable prices, I’m sure it’s going to give a lot of competition to the international brands who’ve recently entered” the Indian market.
The launch of ‘Sophie Corner’ was followed by a special Wardrobe-Makeover given to a customer present at the store, by Sophie herself.

MADAME has also been in news lately, for painting the town red with its search for “Fresh Face of the Season” whose winner shall stand a chance to feature in the “Spring Summer 2011 Campaigns of MADAME. It is a National Campaign to be run across cities like Indore, Lucknow, Jaipur , Ahmedabad and Delhi to name a few.. MADAME was also spotted at the Top Colleges of the city for promotion of the campaign. We saw Jai Hind, HR, Xavier’s, Andrews, Mithibai, SNDT, National College etc participate in the above.
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“Style to me means more than what I wear. It means attitude and comfort. I am a fun-loving girl and my clothes are a reflection of that. It feels great to be called a style diva. Its wow to think that people look up to my style!! I feel honored for the initiative MADAME has taken,” shared the cheerful former VJ, model, actress and singer. “With MADAME, the liking has come naturally. Trendy, stylish, comfortable and yet wearable, the brand caters to the needs of contemporary women,” she said cheerfully. Along with her exclusive collection, Sophie also launched MADAME’s autumn collection ‘Mélange’. This collection has tried to being back old trends like bold prints by creating a frenzied mixture of texture, print and color.

“Sophie’s a trendsetter and gels with MADAME’s style. We thought of giving people the experience of relating themselves with someone who can truly portray us and came up with this collection,” said Mr Akhil Duggar, MADAME who was present at the launch event.